Full Throttle

In recent years NASCAR has seen an explosion of race cars that change paint schemes like a Chameleon jumping from one colored branch to another.

Most of the changes have been fueled by shear commercialization of the sport. Large companies that sponsor cars produce many different products which leads to changes in the appearence of the cars. Kelloges is a good example as they promote different cereals the company markets.

I also suspect, and offer zero proof, that the die-cast model industry has a hand in the changing “skins” of many cars. If not the companies that produce the models must be like pigs sleeping on satin. With each change of paint they have another “must have” version of someones favorite driver’s car.

All of which brings me to the announcement Shawna Robinson has aquired a new sponsor for her Busch Series team. And the chauvinist pig that resides in most of us men types, (yes it’s still there although very much suppressed) can only hope that Shawna’s new paint scheme, if there is to be one, will resemble the company website! (Note to NASCAR: Back off your PC Police just long enough to give us guys a chance to see our fantasies become reality, please)

Lingerie and stock-car racing would seem to be strange, uh, bedfellows.

But racer Shawna Robinson thinks “there’s nothing at all wrong” with having Vassarette lingerie as her sponsor and exposing the company’s apparel to 75 million NASCAR fans.

“I’m proud to have Vassarette as a sponsor,” said Robinson, the only full-time female driver in the NASCAR Busch Series, which races Saturday at Nashville Superspeedway. “They made it possible for me to race this season.”
[...]
Robinson makes no apologies for using her femininity to attract a lingerie sponsor who wouldn’t be interested in having cigar-chomping Jimmy Spencer as its spokesman. She said the apparel’s advertising is “classy and tasteful,” not sultry.

“It’s a great product, designed for women like me