Full Throttle

I can’t say I’m surprised by Toyota’s choice in selecting Bill Davis Racing and Michael Waltrip Racing as two of the three Cup startup teams. The only Red Bull question I have is, what took them so long to enter NASCAR?

The Red Bull logo is splashed acrossed nearly every form of racing on the planet, with the addition of NASCAR to it’s portfolio it’s most probably every form. Red Bull is also an active supporter of action and adventure sports, music and culture, along with motorsports and the brand is as ubiquitous as Coke on the world market.

There is something to be said for arriving at the party late. Everyone sees you come in.

And let the poaching of crew chiefs, jackmen and drivers begin.