BAM! Beth Ann Scores a Sponsor for the Number 49 Toyota
MetaLogix, Inc, as part of the teams Diamond Sponsorship program, has signed on to be a sponsor for Ken Schrader’s #49 BAM Racing Toyota.
According to the company website MetaLogix’s productivity solutions allow clients to make low risk / high return investments into the increased effectiveness of their targeted users and their existing technology infrastructure.
Anyone but me see the irony in that?
I’ll buy the low risk part, the cost to join the Diamond Sponsorship program is less than 5G’s, but I wouldn’t count on any high return, at least not in the immediate future.
We love Beth Ann Morgenthau and her struggle to stay relevant in a multi-car team world. And Schrader IS a racer’s racer, with a bit of luck the two-week hiatus the team is taking will go a ways to getting them into starting fields in the future.
UPDATE: It’s also good to see Ford stepping up to the plate and sponsoring the #28 of Yates Racing. If it takes Ford to sponsor it the remainder of the year so be it. With Toyota siphoning off manufacturers points from Chevy Ford has a legit chance at winning that title for the first time since Methusela was a pup.
