Death of Another NASCAR Stereotype
Knuckle draggers beware, you may be listed on NASCAR Nations endangered species list shortly. Not that that is a bad thing or anything, I’m just sayin’ is all.
ACNielsen and Nielsen Sports, both business units of The Nielsen Company, today released a study showing that wine consumption among NASCAR fans is up 22% from last year, far outpacing the U.S. growth in wine. In 2006, retail wine sales in the U.S. (total grocery, drug, and selected liquor markets only) reached a new record of $8.4 billion, up 7% from 2005.
My two carafes Mad Dog 20/20: Can we expect Anheuser Busch to rush to market a new product line in a corked bottle?
Knuckle draggers, unleash your wrath on TMS president Eddie Gossage. The racetrack became the first sports venue in Texas to allow fans to purchase wine in the grandstand during races.
“What contemptible scoundrel stole the cork from my lunch?” - Larson E. Whipsnade (W.C. Fields)
NASCAR, NEXTEL Cup, Sports, Texas Motor Speedway, Auto Racing, Motorsports, Full Throttle


The talent of a true Race Fan is to easily enjoy a Napa Caberent and a Big Red chew simultaneously!
Well, it might be wine in the grandstands, but the beer is a flowin’ in the infield!
April 15th weekend, baby! 1st event of 2007… woot!
That is a little interesting though. The question is, what has driven that stat to increase? I wouldn’t say it’s necessarily an shift in the fan base, but perhaps a little combination of a different breed of fan and the expansion of tastes in beverage on occasion amongst long time fans.
Hmmm…
“It was a woman who drove me to drink.And I never had an opportunity to thank her” (W.C. Fields)
This can only be explained by a shift in the fan base, can’t wait to see it happen in the Aussie V8’s. I’m probably the only “chardy” sipping wanker to be seen outside of the sponsors boxes.
Come on Luke, can we expect anything less from the Thunder Lounge megalopolis in the TMS infield.
Fine then…Chardonnay! Goes down terribly after a surf, then I’m a beer drinker.
Peter, I don’t have a problem with it.
As my new “flag” indicates I’ve “moved” to France. So you you desire to imbibe in chardy feel free.
Your acknowledgement of MD 20/20 exposes your military past. When on I was on leave it was the best buzz for the buck, not to mention outrageous hangovers.
That’s possible George.
On the other hand it may just be my habit of hanging around urine smelling doorways in downtown San Diego that gave me a taste for MD 20/20
