Well, That’s One Way to Answer a Lawsuit
Somewhat lost in all the media coverage of Saturday’s and Sunday’s NASCAR events was news of NASCAR filing a counter suit against AT&T to the tune of $100 million in damages.
Not that it went un-noticed, the newswires were jammed with the news. But notice when NASCAR filed the suit, on a Sunday, by electronic means. Regardless of its obvious intentions NASCAR failed to slip the news under the door so to speak.
It didn’t take AT&T long to respond. By the close of business Monday AT&T announced it has exercised its option for a three-year extension with RCR to maintain the primary sponsor of Jeff Burton’s ride through the 2010 season.
Very fortuitous timing I’d say. Kinda like telling NASCAR to stick it in their posterior without saying it specifically.
And very funny to boot.
NASCAR, NEXTEL Cup, Richard Childress Racing, Sports, AT&T, Auto Racing, Motorsports, Full Throttle
I think that is great for AT&T. I am an Alltel employee and to here that NASCAR (well really it’s Nextel tugging on NASCAR’s arm) wants all telecommunication compnanies out is aweful!!
AT&T did the right thing by getting that extension worked out ASAP. One more hurdle that Nextel and NASCAR will have to jump!!